Optimizing Strategy for Results by Ron Price, Timothy Mwololo Waema, phD., & Evans Baiya, PhD. is a spellbinding business book on strategy, one that outlines, with unwonted clarity, what it takes to drive success within a business or an organization. Divided into three parts, the authors explore effective preparation in strategic planning, the art of creating a winning strategy, and what it takes to optimize it. The book takes readers on the 7 steps that complete the lifecycle of a good strategy — establishing the foundations of strategy, building strategic intelligence, creating strategic thinking within the organization, making strategic decisions, executing the strategy, and evaluating the journey.

The strength of this book is in how it systematically breaks down strategy into actionable steps. Readers will understand why the mastery of strategy is quite often resisted by leaders in many organizations and why it is important to create a strong strategy in a business environment that is continuously witnessing change. This book proves that a winning strategy is capable of helping organizations sail successfully through times of uncertainty and change. This book is a thought-provoking exploration of the irrefutable place of strategy in driving business success. While it is important to have a vision and goals for an organization and to build a business culture, it is important to create a path to achieving them. Optimizing Strategy for Results is a results-oriented conversation that aims to provide leaders with the tools to address persistent problems and restore control and confidence in driving teams and organizations toward success. Written in fluid prose and littered with practical examples, this book is a vade-me-cum for leaders who want to take their organizations and companies to deeper levels of success.